Friday, April 13, 2012
Jody Noble Choder: Raising the Roost in Pittsburgh, PA
We've all been taught about the greatest historical "movements": Civil Rights, Women's Rights, and even Beethoven's Fifth. But a chicken movement? Oh, yeah! It's the hottest, new trend and it's coming to a back yard near you. Consider the case of Jody Noble Choder, an urban chicken farmer in the Highland Park community of Pittsburgh, PA.
Choder, has a normal job as a respected corporate attorney. She never really had it in her mind to raise chickens. However, with roots in Lower Burrell, Pennsylvania, she did consider herself a country bred girl with a dark secret.
"To tell you the truth, when I hit my teenage years, I couldn't wait to get out to the city, " Choder admitted. "I wanted the bright lights, the wide sidewalks; all of that." And so, years later, after starting her legal career and getting married, she and her husband, Steve moved to Pittsburgh and into the Point Breeze community where after only a year into the renovation of their new home, Jody Noble Choder found a better house, a quiet place with a big yard, plenty of flora and fauna; up against the Highland Park damn. It would become the best of all possible worlds for her.
Said Choder, "You can take the girl out of the country, but not the country out of the girl. Well, it didn't stop there. Next thing I knew, I was watching Martha Stewart's TV show, putting in vegetable and French potager garden; building raised bed and gravel paths."
No one can deny that Martha Stewart makes country living look more than incredible. When the lifestyle diva ran a story on raising chickens, Choder was smitten. She ran the idea of getting some young peeps past her husband. He was no instant Martha fan. He would only agree with the plan, if they built their own chicken coop, to save the expense. It was only much later that the couple realized they didn't have the carpentry skills to do it right.
"We bought a dog house from Lowes and tried to retro fit it. The problem is we forgot about the door." The first spring their young peeps where killed by weasels, who lived near the damn. Choder refused to accept failure, but vowed not to bring another peep into the house, until they had their act together.
The second year, the Choders went back to To Lambert's Tack and Feed in Butler, PA, determined to get more peeps, and raise a better roost. With only a few more setbacks--young ducklings they purchased "disappeared," possibly met with foul play--the Choders soon became worthy of the title: Urban chicken farmers. They purchased a heat lamp and kept it and the young peeps on their sun porch to warm the downy birds so they could safely "feather out." They learned they had to harden them off, much like plants before the peeps could be placed outdoors. They perused every chicken raising catalogue and magazine known to man. Sure, they could build a better dog house, but it still wasn't a chicken coop. Before long, they spied an amazing Amish built chicken domicile.
"Our chickens went from humble Section 8 housing to a five-star mansion," Choder said. The new coop had automatic doors, heated roots to warm their feet, special in-door lighting, nesting boxes, and an easy-clean floor. "Our hens must have felt like they hit the chicken lottery!" The Choders then dubbed their feather friends with names. Now in addition to their dog, two cats and pond fish, there was Gregory Peck, a rooster; Buffy the Worm Slayer, Attila the Hen, Hillary Rodham Chicken, Princess Lay-a, and finally (who could resist it?) Mother Clucker.
By six degrees of separation, the Choders began find other urban chicken farmers. the network grew through friends and friends of friends. By 2010 the group wanted to host the city's first self-guided coop tour. The plans were somewhat hampered when they learned the City of Pittsburgh was looking to create a chicken ordinance that required a zoning variance. However, by the next year the dust settled and the tour could be planned. And so, with four east end coops and four on the Northside, the first Urban Chicken Coop Tour was launched.
"We expected some success, but for a first year event, the interest was phenomenal! We had over 450 people attend coming from Uniontown, West Virginia and as far away as Ohio." The numbers included a diverse range of men, women and children. At a price of only $5 for adults and children for free, the tour had great family appeal. The event even made the front page of the Wall Street Journal.
Choder added simply: "People want to know where their food is coming from. It's an opportunity for parents to teach their kids something, and everyone wants to eat healthier." Tour-goers also got to see a variety of yard set-ups, and exchange chicken farming tips." It seemed not a single person went away lacking information.
One of the surprise hits of the tour were the tee-shirts designed by Jason Sauer, owner of Most Wanted Fine Art, a gallery and Yoga spot on Penn Avenue. The tees were emblazoned with the caption: Chicks In The Hood. They quickly sold out. Proceeds from the the tour were donated to the Urban Food Bank.
"Chickens are lot like potato chips; you can't have just one," explained Jody Noble Choder. Still, she hasn't gone down the crazy chicken slope, like a friend of hers (who shall remain nameless). She only maintains five chickens."The treatment of the birds by most urban farmers is very humane. The birds aren't injected with chemicals, they are free range, and we give them organic feed." The Choders raise a kinder, gentler chicken. The eggs the hens produce are given away to friends and even neighborhood restaurants like Salt, which have offered trade in return.
"Some people are surprised by what we do, but I don't know why," said Choder. "People use to raise chickens in the city all the time, before it fell out of favor. It's such a good and holistic practice. It's nice to have some control over what you eat."
The next Urban Chicken Coop Tour is tentatively set for Sunday, June 17, 2012.
Wednesday, April 4, 2012
Recycling Mick Jagger is a Good Thing
While a good portion of the world was freezing it's keisters off this winter, the White House was having a hot time in the old town with who else but--Mick Jagger! We just came out of our winter doldrums to find this little gem belatedly posted on Mick's Facebook page. We're only one of over 172,000 fans, who visits there every once in while in the hopes that Mick might give us something epic. Even the thought that he's browsing a computer from time to time is kind of surreal. But seeing the still-mighty, Mick who at 69 can still high kick and get Prez Obama and First Lady Michelle rockin' is enough to make us stand up and clap and probably lift every baby-boomer, couch potato too. Mick has made 22 albums in 45 years with the Rolling Stones--a title the band picked up from blue's man Muddy Waters-- and they earned over 437 million on their last tour earning them a place in the Guinness World Records. Mick just keeps coming back, and back and back...and bringing it!
Friday, September 2, 2011
TRASH TALK Exhibit @ The Carnegie Makes Recycled Art Sound Good
TRASH TALK/
An Exhibition of
Extraordinary Art
from Ordinary Objects
Sept 2-30
Gallery @ Main Library, The CARNEGIE--Oakland
Curated by C.K.C. Bethea
Artists: Sheila Ali, Dean Cercone, Bill Cousins,
Daviea Davis, LaVerne Kemp, Karen Page and Paula Weiner w/ art by Amir and
Mr. Imagination Courtesy of Bob Ziller.
Mr. Imagination Courtesy of Bob Ziller.
Closing Reception, Sun. Sept 25 @ 2-4:30pm
Thursday, August 25, 2011
Is Barbie-making Bad for the Environment?
Blonds have been maligned for years, the subject of ill humor and the butt of bad jokes. So what's this latest brouhaha? The plastic used to make her world famous form may not be eco-friendly. "Plastics" as many will recall from the movie "The Graduate" was the word issued by Mr. Robinson to actor Dustin Hoffman as the one material "that will save us all." Fast forward several decades and we've learned that plastic is causing our environment to pay a heavy toll by bein precisely what we expect it to be--indestructible. Sure, we are doing our best to purge ourselves of the need for plastics, but are we willing to supplant the fantasies of young girls from the ages of "3 on up" not to mention the countless collectors, many of them men, who have counted on Barbie's durability to help them sustain their lifelong addictions to the icon? We'll let the experts weigh in.Testing the environmental safety of the doll, students in the California College Of The Arts' first ever MRA In Design Strategy program recently assessed the level of Barbie's sustainability. Their three year study revealed that each doll consumes the equivalent of 3.2 cups of oil (or 1.127 watts of energy) throughout its production, shipping, and use. Despite Barbie's 25-year life expectancy the test was set for three years, because the scientists discovered that was the life expectancy of the doll in a child's toy arsenal. Not surprisingly 90% of America's girls have at least one of these 11.5 inch dolls, but that is no indication that the average child's interest in them is deep and lasting. Sold in 150 countries worldwide, Barbie has become a $1.5 billion dollar-per-year industry -- but without plastic, she'd be another crustacean by now and it's doubtful that information of impending eco disaster will detour any true Barbie fans. More than likely, this may be one dirty (blond) cultural vice that millions will stick with, no matter the eco-consequences.
From "The Graduate"
Friday, February 25, 2011
The New Way Businesses "Meat" and Greet
After a hiatus from posting at Seen Green for a while, we found out about this little gem which made us rush back to blab on our blog. We were trying to imagine what would happen if everyone added more meat--literally-- to their business diet? In a world where lasting impressions are critical, you will be unforgettable if you slap a piece of piece of beef jerky in the hand of a potential client.
Next time you need to reorder your calling card stock, forget about laser cuts, pop-ups and UV lamination. Meatcards takes 100% beef jerky and sears it with your logo or message. Meatcards even claims your cards will last through any eco disaster, so it might be best to set a few aside a few of these life sustaining widgets for later!We just hope the people who receive these great cards have a sense of humor and don't get too salty. Some of the best businesses in town are getting jerky. For more info: meatcards.com.
Next time you need to reorder your calling card stock, forget about laser cuts, pop-ups and UV lamination. Meatcards takes 100% beef jerky and sears it with your logo or message. Meatcards even claims your cards will last through any eco disaster, so it might be best to set a few aside a few of these life sustaining widgets for later!We just hope the people who receive these great cards have a sense of humor and don't get too salty. Some of the best businesses in town are getting jerky. For more info: meatcards.com.
Sunday, May 9, 2010
Reynolds Wrap Goes Green

When an product is an American icon, its always good to see progress since its inception which in this case is 1919. But check the history and you will soon discover that the Reynolds company is no stranger to green innovation. It's origins began in the same home town as the "Louisville slugger" baseball bat---Louisville, Kentucky. Then Reynolds went through several corporate acquisitions, make-overs, and headquarter moves, along the way buying another icon, Eskimo Pies and swathing them in foil. But it was in 1947, that the Reynolds Metals Co. used surplus aluminum from World War II to make Reynolds Wrap aluminum foil, creating its most famous product. We don't know if they went to ungreen and back to green, but we suspect that they finally get bragging rights for being on the right track. You can find the new green Reynolds on Facebook, subscribe to their e-news letter, get online coupons, cooking tips and more on their site. So if you're wondering...
From the Reynolds FAQ's:
Is Reynolds Wrap® Foil from 100% Recycled Aluminum safe to use with food? [It is!]
Aluminum foil made from recycled aluminum is as clean and safe to use with food as foil made from new, also referred to as virgin, aluminum. The process of melting down the recycled aluminum requires heating the metal to more than 1200°F, which burns off any debris in the metal. Once it turns into a molten liquid, the aluminum is sent through a filtration process, poured and rolled into thin sheets.
Get more info, click here.Wednesday, April 14, 2010
The Girls Get It: Prom Dresses from Gum Wrappers, Drink Boxes and Trash


In Pittsburgh, PA the recent Geek Art /Green Innovators Festival on April 2, featured fashion attractions of trash. Five students from the Neighborhood Academy created clothing inspired by discards from their cafeteria and even bags from a local store. The Trader Joe's dress above is by "Briana." All this indisposable fashion energy comes from a new wave of stylish young ladies who are happy to help save the environment and have mothers who will be eternally grateful to them. As one spirited young lady said, "First we have to eat the trash; then throw away trash, so now we'll wear the trash."
Also shown: Blue Gum Wrapper gown created by Junior Elizabeth Rasmuson of Ganer, Iowa, who decided to make something for herself and her boyfriend Jordan Weaver. Elizabeth said, "I heard about somebody making a dress out of duct tape or something one time so I just like what's something cool and I've always liked the colors of the "Five" gum."
We think this trumps the duct tape, Elizabeth.
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